Things your competitors know about page rank

For example, if you have an article on how to make chocolate fudge, a URL ending in "how-to-make-chocolate-fudge" is more descriptive and therefore better optimized than "online-recipe-3331." Generally, you'll want to avoid any numbers or special characters, include keywords where you can, and strive for intuitiveness. The separation of "desktop …

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Create an Engaging Web Presence by the use of comment spam

If you can't meet a visitor's need on that page, direct them to a page (or even another site) that can. The user will greatly appreciate it and your webpage's authority will be boosted. Google holds these types of sites to the highest standard because the stakes are incredibly high …

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